Inspiration comes from strange places. I was arguing – sorry, "discussing" – with the ridiculously talented MotoGP photographer Cormac Ryan Meenan about the relative value of various Social Media outlets. I am, as you may know, a big Twitter fan, and a fairly prolific tweeter. Twitter allows me to quickly post updates and respond to questions from racing fans. As I have little affinity with the graphic arts (a euphemism for saying I take rubbish pictures), I have no real time for Instagram. My primary method of communication is words, not pictures.
Cormac disagreed. He strongly believes in the value of Instagram as a means of communication, and especially in the power of Instagram Stories. Cormac, together with others like top photographer Tony Goldsmith and On Track Off Road kingpin Adam Wheeler, persuaded me that plenty of people would be interested in an Instagram story telling the tale of what an ordinary race weekend looks like for a MotoGP journalist. When I asked people on Twitter if they would be interested in such a thing, the response was overwhelmingly positive.