On Thursday, Ducati presented its 2020 MotoGP team at a spectacular location: the Palazzo Re Enzo in the heart of Bologna's main Piazzo Maggiore square. Before the launch was live-streamed to the public, the main protagonists spoke to the media to lay out Ducati's plans for the 2020 MotoGP season. And though nothing inside the team is changing, and factories always attempt to keep their cards close to their chest, they always manage to let one or two things slip, whether inadvertently or not.
Ducati CEO Claudio Domenicali kicked off the press conference with a justification of why Ducati goes racing. The crux of his argument was that disruptive technologies and a rapidly changing political environment made it imperative for companies to be as independent as possible. That meant being able to rely on their own knowledge, and not having it taken away by outside factors.
"To be economically independent, we at Ducati absolutely think that investment in research in development is crucial," Domenicali told us. "And we at Ducati consider racing as the most advanced part of our research and development. And when we put together all the effort for racing, for production bike research and development and all the tooling to make and produce new bikes for racing and production we are above 10% of our total company turnover."
Plucking the fruits of racing